GOOD NEWS: Rob Walton and his family have announced a $5 ticket day at Empower Field at Mile High, giving thousands of low-income families the chance to see the Denver Broncos live for the first time… Fans are calling it the most generous gesture in the team’s history!
In a surprising and heart-warming announcement, Denver Broncos owner Rob Walton and his family have officially unveiled a $5 ticket day at Empower Field at Mile High — a move that fans are already calling

The special event is designed to give low-income families a rare chance to attend an NFL game at a price nearly unheard of in the modern sports era. For thousands across Colorado, this may be their
Rob Walton explained the motivation behind the initiative in a statement:
“Mile High should be a place for everyone. Football is about community — and we want every family in Colorado to feel that this team belongs to them.”
Within minutes of the announcement, social media erupted. Fans on X (formerly Twitter) posted emotional reactions, calling the decision “historic,” “unbelievable,” and “the biggest surprise Broncos Country has seen in years.” One lifelong supporter wrote:
“I’ve loved the Broncos forever but could never afford a game. Now I’m taking my whole family. I’m actually tearing up.”
NFL commentators praised the move, noting its impact far beyond the field. One national analyst commented:
“If more teams followed the Broncos’ lead, the NFL would feel far more connected to its real foundation — the everyday fans.”
In addition to the $5 entry fee, the Broncos are also partnering with Denver-area organizations to offer discounted transportation, affordable meal options, and expanded family zones inside the stadium. These additions make the event more than just football — it becomes a community celebration for the entire state.
Experts anticipate tickets will sell out within minutes, with many predicting one of the most emotional, energized crowds Empower Field has ever seen.
With this bold, community-first gesture, Rob Walton and his family aren’t just generating headlines — they’re redefining what it means for an NFL franchise to truly give back. Their initiative positions the Denver Broncos as a team committed to unity, accessibility, and the belief that football should be shared by everyone.
GOOD NEWS: George McCaskey and his family have announced a $5 ticket day at Soldier Field, giving thousands of low-income families the chance to see the Chicago Bears live for the first time… Fans are calling it the most generous gesture in the team’s modern history!

In a surprising and heart-warming announcement, Chicago Bears owner George McCaskey and his family have officially unveiled a $5 ticket day at Soldier Field — a move that fans are already calling

The special event is designed to give low-income families a rare chance to attend an NFL game at a price almost unheard of in professional sports today. For thousands of people across Chicago, this may be their first-ever opportunity to experience the noise, emotion, and iconic atmosphere of a live Bears home game.
George McCaskey explained the motivation behind the initiative in a statement:
“Soldier Field belongs to the city of Chicago. We want every family — no matter their financial situation — to feel welcome here. Football is meant to unite us.”

Within minutes of the news breaking, social media exploded. Fans flooded X (formerly Twitter) with emotional responses, calling the decision “historic,” “unbelievable,” and “the best thing the Bears have done in years.” One lifelong fan wrote:
“I’ve followed the Bears since I was a kid but never had the money to attend a game. Now I finally can — and I’m taking my kids with me. This means more than they know.”
NFL analysts also praised the move, noting that it highlights a growing emphasis on community-first ownership. One analyst remarked:
“If other teams followed the Bears’ lead, the league would feel far more connected to everyday fans.”
In addition to the $5 ticket price, the Bears are partnering with local organizations to provide discounted transit options, affordable family meal packages, and expanded family zones inside Soldier Field. These additions reinforce the event’s core purpose: making game day accessible to everyone in Chicago.
Experts expect a complete sell-out within minutes, with many predicting one of the most emotional and energized atmospheres Soldier Field has seen in years.
With this bold community effort, George McCaskey and his family aren’t just making headlines — they’re reshaping what it means to give back as an NFL franchise. Their initiative positions the Chicago Bears as a team committed to unity, generosity, and making sure football is shared by all.