BREAKING: Louis Vuitton Staff Mistakes Matthew Golden for Ordinary Shopper, NFL Community Reacts
Posted August 18, 2025
In an incident that has sparked outrage across the NFL community, employees at a Louis Vuitton store in Green Bay made a major misstep when they stopped and taunted a casually dressed man at the door. The individual, who was simply there to buy a gift for his mother, faced unnecessary scrutiny from the staff, all because of his laid-back attire.
The twist came 48 hours later when it was revealed that the man was none other than Matthew Golden, the promising wide receiver for the Green Bay Packers. Initially, the Louis Vuitton staff had no idea they were dealing with an NFL player. Golden, who had entered the store to purchase a luxury gift, was treated unfairly because of his casual dress — a situation that shocked both fans and players alike.
When Golden's identity became known, the NFL world erupted with anger. Many took to social media, expressing their frustration with the way he was treated. The incident sparked widespread criticism, with many pointing out the hypocrisy of judging someone based on appearances, especially when that person is a well-known professional athlete.
Golden, who has not publicly commented on the situation, has handled it with grace, letting the backlash speak for itself. The incident has become a powerful reminder of how respect should not be dictated by clothing or outward appearances.
The backlash against Louis Vuitton has been swift and intense. Fans, players, and even coaches have expressed their disappointment, with calls for an apology circulating widely. As the story continues to unfold, it is clear that this incident will not be easily forgotten — and it serves as a reminder that everyone deserves respect, regardless of what they wear.